BI Forge · Better decisions. Better business.

More sales.
Lower costs.

Find the next move in your numbers.

+20%sales scenario $2k/ molower cost scenario $50kstock to review

Illustrative examples · Not promised results

BI Forge LLC helps businesses find revenue growth opportunities through business intelligence and data analytics. Connect sales, customer and cost data to see where to sell more, spend less and focus your next test.

Find my next opportunity Meet BI Forge

Start with one business questionUse the systems you already have

WHAT COULD A BETTER DECISION CHANGE?Illustrative examples

How can I increase sales?

+20%

sales with the same traffic$10,000 → $12,000 / month

Current example$10,000

If checkout improves$12,000

200 checkout starts · completion 50% → 60% · $100 per order

Where can I cut costs?$2,000/ moless advertising spend

Ad spend $20k → $18k.
Same sales assumed.

See the cost example ↗Where is my cash stuck?$50,000of stock to investigate

Stock held for 91+ days.
Review before reordering.

See the stock example ↗

Sample calculations, not client results or promised gains. Change the assumptions in the calculator below.

START WITH THE OUTCOME YOU WANT

↗ Grow sales↓ Cut avoidable costs◉ See where cash is tied up

The questions behind a stronger business

What would make the
biggest difference?

More orders. Lower spending. Smarter buying. Start with one question you can act on.

01GROW SALES · CHECKOUT & CONVERSION

How can I sell more
without buying more traffic?

Before paying to bring in more visitors, find out why people who already want to buy do not finish paying.

BI Forge connects your store, payment and traffic data. See which step, device or channel deserves a closer look, then measure the changes your team makes.

Try your sales scenario ↗

Follow the path to paymentILLUSTRATIVE SCENARIO

Visitors10,000

Added to cart500

Checkout started200

Paid100

IF CHECKOUT COMPLETION GOES FROM 50% TO 60%+20% sales

+$2,000 / month at 200 starts and $100 per order.

02CUT COSTS · PROTECT WHAT YOU EARN

Where can I cut costs
without cutting what works?

A busy store can still spend too much to win and fulfill each order. A sales total alone does not show which spending is paying its way.

BI Forge brings sales and relevant costs into one view. Compare channels and products, check where spending deserves a test, and track what remains after costs.

Try your cost scenario ↗

Same sales. A lower cost.ILLUSTRATIVE SCENARIO

Current ad spend$20,000

Scenario ad spend$18,000

10% LESS AD SPEND · SAME SALES ASSUMED$2,000 / month

Lower listed costs. $24,000 over 12 identical months.

This assumes sales and other costs stay unchanged. Compare actual channel results before changing budgets.

03FIND TIED-UP CASH · BUY WITH A CLEARER PICTURE

How much cash is
stuck on the shelf?

Some products sit for months while best sellers run out. Ordering more of everything can tie up even more money.

BI Forge combines stock age, sales pace and purchasing data. Review slow-moving items and replenishment before the next order.

Review your stock exposure ↗

What’s sitting on the shelf?ILLUSTRATIVE SCENARIO

Time heldValue at costReview

0–30 days$90,000Monitor

31–90 days$60,000Check pace

91+ days$50,000Investigate

25% OF A $200,000 INVENTORY$50,000

Stock value to review before buying more.

Not cash recovered.
Age alone does not prove excess.

These are illustrative business scenarios, not BI Forge client case studies. All figures are sample inputs. Actual findings depend on data quality, agreed definitions and business context. Inventory age alone does not prove excess stock.

Make the opportunity yours

What could change
in your business?

Choose the outcome you care about. Enter your own numbers to see what the assumptions would mean.

Start here: Could more checkouts become paid orders? Could one cost be lower? How much stock needs a review?

Illustrative calculations. BI Forge helps find and measure opportunities; your team tests the changes.

Monthly checkout startsComparable checkout sessions

Current completion (%)Paid orders ÷ checkout starts

Scenario completion (%)An assumption to test, not a forecast

Average order value ($)Same basis for both scenarios

$2,000

Potential additional monthly sales

Checkout starts × (scenario rate − current rate) × order value. A sales scenario before returns and costs, not profit. Assumes unchanged traffic and order value.

Discuss this scenario

A practical starting point

One business question.
A focused first project.

Agree on the decision before choosing the dashboard.

01 / DEFINE

Choose the question

Discuss the decision, the people who need the answer and the systems that hold the data.

An agreed problem and success criteria

02 / VALIDATE

Check the numbers

Review sources, definitions and gaps. Confirm a realistic scope, timeline and project price.

A scoped proposal before implementation

03 / BUILD & USE

Make it repeatable

Build the agreed reporting view, validate it with your team and explain how to use it.

A reporting workflow your team understands

Before we talk

A few fair
questions.

We already have reports. Why add anything?

You may not need more reports. Start by checking whether your existing reports answer the decision you need to make, use consistent definitions and arrive on time.

Can GMV tell us how profitable we are?

No. GMV measures transaction volume under an agreed definition. Profitability also needs returns, discounts, product costs and relevant expenses. The contribution example here is not net profit.

Will a dashboard increase sales by itself?

No. Reporting can show where to investigate and help prioritize action. Your team still needs to test changes and measure their effects.

Do we have to replace our current systems?

That depends on your setup. The first review checks whether your current systems can provide the required data and whether a limited integration is enough.

Let’s start with your question